Webinar: Fundraising storytelling with Save the Children

Storytelling is a powerful fundraising tool, helping engage and inspire new and existing supporters. When done right, storytelling can capture people’s attention and uses emotion to drive them to action – helping you to raise more money.

Save the Children’s ‘High Value Supporter Operations’ team develops impactful communications to drive income for Save the Children. One way they do this is by writing compelling written and digital materials, sourcing and packaging up information, and providing tools, advice and support to enable fundraisers to create their own written content. In this session they will share their experiences and some examples of great storytelling in fundraising.

In this session we’ll explore how storytelling can be a utilised for fundraising, share great examples of storytelling and practical tips to help you collect and share stories that connect with different audiences.